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In tough times, Montanans bet big: Raffle sells out in record time

Despite tight budgets, Montanans lined up in record numbers for their chance at $1 million.

The Montana Millionaire logo on a Christmas season themed background.
Todd Betzold

Despite many people struggling to pay their bills every month, Montanans came out big time with the release of the 2024 Montana Millionaire raffle tickets — selling out in record time.

Inflation who?

While many people complain about prices of products and things are so expensive nowadays, the dream of winning $1 million seems to outweigh those other concerns.

The tickets for the 2024 Montana Millionaire raffle game went on sale beginning 5:30 a.m. MT on Friday, November 1. Less than three hours later, all of the tickets were sold out — setting a new record for the game.

The Montana Lottery Director Bob Brown said in a press release:

The demand for Montana Millionaire this year has been absolutely incredible. We knew tickets would sell fast, but under a 3-hour sellout for 500,000 tickets is truly unprecedented.

Why are people this way?

Some people might be wondering, why is it that people are struggling to pay bills, but then they find money to buy things like lottery or raffle tickets? It's a pretty simple answer — small investment for a big reward!

Even when money is tight, there are a lot of people that will still spend money on lottery tickets because it gives them hope and the thrill of dreaming. For some people, these tickets give them a short escape from financial stress. It allows them to imagine a life free from having any money worries.

It's also a matter of winning the lottery as being a “quick fix,” which can be powerful when other ways of changing their circumstances seem out of reach.

2024 Montana Millionaire raffle

For this year's raffle, each ticket cost $20, and there were 500,000 tickets available for purchase, but those have all been sold now.

The first drawing takes place on Monday, December 2, with the winner getting $250,000. On December 26, there will be more drawings, with four people winning the $1 million grand prizes.

In addition to the drawings, the game also featured 2,300 instant win prizes of $500 and 4,500 instant win prizes of $100. Even if you won one of the instant win prizes or the Quarter Million Monday drawing, your ticket is still eligible for the grand prize drawings.

While the raffle did sell out in under three hours, some of the tickets could have gone to non-Montana residents. The Montana Lottery is available to everyone of legal age, whether resident or visitor.

Since the raffle is so popular in the state, why don't they limit the number of tickets someone can buy? Lottery officials said the mission of the lottery is to maximize revenue for the state. Limiting the number of tickets someone can buy would be contrary to their mission and result in less positive impact on the residents of Montana.

With the popularity of these raffles, many players wonder why they don't offer them more than once a year. They are very popular holiday raffles and lottery officials say they offer a large selection of games every day of the year. They think Montana Millionaire is special and successful because it's exclusive. However, they may introduce other raffle games in the future.

Enjoy playing the Montana Lottery, and please remember to play responsibly.

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